Lose Less This Summer

Heat in the summer is a given. And decreases in milk production and dry matter intake usually follow. But significant losses don’t have to be the norm during summer months when you feed Promote® I.C.E.® PLUS.

The Proven Heat Stress Additive: Promote I.C.E. PLUS

Research trials and more than 20 years of in-field experience demonstrates the success of Promote I.C.E. PLUS helping to keep cows cool during heat stress. The proprietary combination of key ingredients helps cattle better regulate their body temperature during heat stress, keeping cattle cool from the inside out.

PROMOTE I.C.E. PLUS COOLS FROM THE INSIDE OUT

 
PROMOTE I.C.E. PLUS COOLS FROM THE INSIDE OUT

The internal cooling elements (I.C.E) of Promote I.C.E. PLUS work at the cellular level to help cattle better regulate their body temperature during heat stress. Trials show that, on average, the body temperature of cows fed Promote I.C.E. are cooler than cows not fed Promote I.C.E. during heat stress.

 

 

 

COWS FED PROMOTE I.C.E. PLUS BETTER TOLERATE HEAT

 

 


COWS FED PROMOTE I.C.E. PLUS LOSE LESS DURING HEAT STRESS

Over the trial period, cattle fed the diet with Promote I.C.E. averaged 106.7 lbs./cow/day as compared to the control group averaging 104.5 lbs./cow/day, resulting in an additional 130 pounds of milk per cow from the cows fed Promote I.C.E. compared to the control group during the two-month trial period.

Learn more.

 

Formulation Options

Promote I.C.E. PLUS Premix available to be added on farm or included in premix.

 

 

 

 

 

Lose Less Calculator

Ready to lose less this summer? Input your values to see the additional pounds of milk and revenue you could gain by including Promote I.C.E PLUS in your cows diet during heat stress conditions at the recommended use.

$
126,000
$30,240.00

*Milk loss due to heat stress based on internal research, 2013 (Indiana Trial)

 

 

 

 

Want to learn more?

Have one of team members reach out or contact your local nutritionist or feed mill.